Former IDF spokesperson Jonathan Conricus joins Eylon for a deep dive into Israel's strategic challenges on the communications front. Conricus shares his inside perspective on Israel's approach to information warfare, public diplomacy, and the evolving military strategy against Iranian proxies. He candidly discusses the IDF's tactical successes, the shortcomings in Israel's strategic planning, and the urgent need for a more coherent national strategy against Iran's growing influence. Conricus also offers insights into how Israel can improve its international messaging and why it's crucial to prioritize global public relations in the ongoing conflict. Tune in for a thought-provoking discussion on the complexities of modern warfare and the future of Israel's national security.